Can a Virtual Assistant design my website?
Running a business can be tough, even tougher in the uncertain climate we’re seeing across the globe right now.
There is an ever-increasing pressure to have a good online presence. For many of your customers, their first step will not be to call you, but to Google you. They want to see that your website portrays a professional image.
The problem for many business owners is that moulding and maintaining a stand-out online presence can be stressful.
Creating and setting up a domain, designing a website, managing the ongoing updates and business that comes through the website, can seem overwhelming and scare a lot of people off.
The simple solution is to outsource some or all these tasks. A Virtual Assistant who specialises in websites can help in many ways, taking the pressure off and allowing you to breathe.
There are 5 main website jobs that a VA can help you with:
1. Set up and Design
Sometimes the most overwhelming aspect of a website is the initial set up and design.
What is a domain, where do you get it from and then how do you set up a website?
These are questions that you may feel are too hard to answer. Thankfully, there are Virtual Assistants that specialise in website design.
They can work with a business owner and develop a brief together then go away and organise it all for you. A business owner does not need to learn what CSS/HTML code is or even what that means.
2. Creating Content
The next biggest step is creating the content that goes on the website.
A Virtual Assistant can work alongside a business owner to develop and gather material such as service information, contact information, a frequently asked questions section and pricing, before uploading it all to the website for them.
Your VA could also be writing blog material and keep social media links up to date. This creates an interactive website that your customers are more likely to be drawn to.
3. Keeping Websites Up to Date and Secure
One aspect of websites that a lot of individuals forget is the importance of keeping a website up to date. Not just with material and interactive features but also the” behind the screen” stuff.
Website maintenance focuses on the security and growth of your business. This ensures software is up to date and stays secure.
The unfortunate truth is that all software is vulnerable to being hacked, including the software that powers your website.
Take the stress off your shoulders and assign this role to your VA
4. Managing Transactions and Communications
Brilliant, now you have a functioning website that is developing business including online transactions. Unfortunately, this now means you need to keep all your services, products, and prices up to date, respond to all those requests and organise all those wonderful transactions to be fulfilled.
When are you going to have the time to do that, on top of all your other work?
These processes can be crucial to a business. A Virtual Assistant can do this for you, avoiding any disgruntled customers or avoidable time and cost consuming activities.
5. Optimising your Website
Is your website slow? Have you checked lately? (you can check your website speed at https://gtmetrix.com/).
A virtual assistant who specialises in websites can help improve the speed of your website as well as improving your customer’s experience. You could be losing precious customers if your site is taking too long to load.
The right VA can analyse your website, make improvements, and suggest other ways your site can attract more customers.
Some VA’s can also help with search engine optimisation (SEO) and conversion rate optimisation!
The benefits of hiring a VA
Virtual Assistants can be a huge asset to a business. They allow you to outsource those website jobs that seem overwhelming and time consuming.
Let a Virtual Assistant take the stress of website design and management off your shoulders, freeing you up to do what you do best, running your business!
Ready to start your search for the right VA?
The Virtual Assistant Network NZ has made it really easy for business owners to find a great-fit, New Zealand VA to outsource to.
Simply head over to our online directory and search for a VA via their location and/or services they provide.
Or if you’re a busy business owner who just doesn’t have the time (or inclination) to search yourself, then take advantage of our VA ‘Matchmaking’ service :)
A bit about the Author
Emily Bryant of Market My Biz specialises in website design and can help you with all aspects of your online presence.
Based in Christchurch and founded in 2011, Market My Biz brings together Emily’s passion for helping people and building lasting working relationships with her ability to create and build beautiful websites.
Outside of work, Emily loves spending time with her husband and two young boys.